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Brand & Growth Systems · Performance Marketing

Spend measured
against revenue.

Meta and Google campaigns built on tracking that actually attributes — so spend is judged by sales, signups or qualified leads, never impressions. Creative tested weekly. Reported on one dashboard.

Attribution to revenueCreative testing cadenceSame dashboard as everything else
What you get

The plumbing before the spend.

01

Tracking first

Pixel, conversions API, UTM discipline, server events. Until this is right, every other number is fiction.

02

Full funnel

Prospecting, retargeting, retention — each with its own creative, budget and success metric.

03

Creative as a pipeline

New angles every week, produced fast (Poshak-style automation where it fits), killed fast when they don't work.

04

One number

Cost per real outcome, on the same dashboard as your sales. No separate agency report.

How it runs

Run like a system, not a campaign.

Runs on the same BI layer as Rabta and the stores — spend and sales in one place.

Setup

Tracking, accounts, audiences, creative baseline. 1–2 weeks.

Pixel + CAPIAudiences

Optimize

Weekly: budget shifts, creative rotation, audience pruning, landing page tests.

Weekly cadenceLanding tests

Report

Cost per outcome, ROAS, by campaign and creative — live.

Live dashboardAttribution
Pricing

From PKR 30,000 · $180 per month

Management PKR 30,000–70,000 · $180–400 monthly, depending on spend and channels. Ad spend paid directly to Meta and Google by you.

Fixed scope, fixed price, quoted in writing after a 20-minute call. Operate layer (monitoring, retraining, extending) is optional and monthly.

Included
  • Tracking and attribution setup
  • Campaign build across Meta and Google
  • Weekly optimization and creative rotation
  • Live reporting on your dashboard
Where to start

A quick way to tell.

A

If you've never run ads

Tracking and a small prospecting test first. Two weeks tells the truth.

B

If ads run but you can't see return

Fix attribution before adding budget.

C

If ROAS is falling

Creative pipeline — fatigue is usually the cause.

D

If you sell abroad and locally

Separate funnels, separate rails, one dashboard.

Questions

Before you ask.

Minimum ad spend?
We recommend at least PKR 50,000 / $300 a month for a meaningful test; below that, organic and WhatsApp systems return more.
Do you handle creative?
Yes — static and short video, produced weekly. Product photography can be automated via Poshak.
Contract length?
Month to month after a two-month initial run.
Start

Judge every rupee by what it returns.

One call. A written scope, a fixed price, a date. Yours to keep either way.